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Benchmarking is the most cost effective way of introducing
best practices to your organization.
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The EMail Management Benchmarking
Association™ is an association of e-mail management professionals
that conduct benchmarking studies to identify the practices that
improve the overall operations of the members.
What is benchmarking?
Benchmarking is a collaborative learning process among
a group of companies to focus on specific operating practices, compare
measures and results and identify improved processes within their
organizations.
Key Components
- Data gathering in the form of detailed surveys of measures and
processes;
- Identification of best performers; and
- Site visits to the best companies.
Benchmarking looks at best practices
- Internally among divisions;
- Within the industry; and
- Outside the industry - “out-of-box”.
EMMBA™ Mission
To identify "Best
in Class" e-mail management processes, which, when implemented,
will lead member companies to exceptional performance.
EMMBA™ Objectives
To conduct benchmarking studies of important e-mail
management processes.
To create a cooperative environment where full understanding
of the performance and enablers of "best in class" e-mail
management processes can be obtained and shared
at reasonable cost.
To use the efficiency of the association to obtain
process performance data and related best practices from e-mail
management.
To support the use of benchmarking to facilitate e-mail
management process improvement and the achievement
of accuracy, timeliness and efficiency.
EMMBA™ Membership
The scope of EMMBA™ membership includes individuals
who work in e-mail
management in major corporations.
Company membership will be considered
with respect to compliance with EMMBA™ mission,
goals and operating guidelines, as well as, qualification
of the organization within the scope of membership.
Participation in specific efforts
will be optional and open only to members with costs
shared by the participants. Members pay only if they
join a specific study. Currently, membership in EMMBA™ is
free. We reserve the right to review membership applications
and to make the final decision whether or not to accept
any application. Consulting firms are ineligible for
membership.
EMMBA™ Benefits
of Membership
Studies:
EMMBA™ will identify and present to members
opportunities to participate in Benchmarking studies on various
topics addressing issues of importance to the e-mail
management functions.
There are two types of Benchmarking studies provided:
Consortium studies are offered to the membership
as a whole with costs divided.
Single company sponsored studies addressing the interest
of one member company can be offered to other selected members
for no fee.
The association will also support e-mail
management benchmarking efforts:
Research - Access public and private databases.
Identify study participants - Top companies in e-mail
management.
Collect data - Manage response collection with the
participants as a third party.
Lead site visits - Structured with best participants.
Roundtables:
Interest group roundtables will be organized throughout
the year. Members will pay a nominal fee to join real and virtual
roundtable discussions that address specific e-mail
management processes.
Cost:
Currently, memberships in EMMBA™ is FREE! Costs
of studies are shared by the participants
Become a EMMBA™ Member
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Feature Site of The Week - Benchmarking Roundtables
